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Rob Kirby


  • Rob Kirby earned a BFA in Illustration from Art Center College of Design in Pasadena in 1992, and has served as a senior designer and art director for a number of companies including Nature’s Sunshine, Studeo Interactive Direct and ContentWatch. He is currently the Director of Creative Services at LogoWorks. In his spare time Rob enjoys painting and playing the drums. For samples of his design work, visit his LogoWorks Portfolio. For more information on LogoWorks, go to www.logoworks.com.

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« Brochure Design Part 3: Make it Actionable | Main | Style Guides Part 2: Logo Rules »

August 28, 2006

Style Guides: Part One in a Four Part Series

Keeping your messaging consistent is one of the most important aspects of building a strong brand. That’s why many companies put together style guides. Style guides are company standards for how a logo and other brand information are to be used. They usually include regulations on color palettes, spacing, font usage, layout, proper logo use, and so forth. We’ll be exploring all these things in this series. 

Style guides can range from simple & to the point (S & H Solutions (PDF)) to detailed and complex (WebEx Style Guide (PDF)). Review these style guides to see some of the basics each company includes to keep their brands consistent.

Posted by rkirby on August 28, 2006 at 03:59 PM in Design Standards |

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Comments

Belle

the (S & H Solutions (PDF) link does not work.

Posted by: Belle | September 17, 2007 at 06:50 PM

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